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Login Box CVC------------------------------------------------------- Content Verification Certificate FAQ
Secure Login CVC - One of the most effective methods of fraudulently collecting confidential customer data is via the log in box on a spoof website. Content Verification Certificates use patent pending VerificationEngine technology to authenticate that a login box is legitimate and authentic to the company or bank it purports to be Identity theft has become one of the fastest growing crimes both on and off the Internet. It was been estimated by the Federal Trade Commission (FTC) to have cost consumers and businesses well over $53 billion in 2002. Since 2000 approximately 27 million Americans have been a victim of Identity theft resulting in a cost of roughly $5 billion Content Verification Certificates (CVC) facilitate the verification of "web page content" - The essential requirement for trusted e-commerce services that are now being attacked with increasing frequency by ever more convincing web page spoofs and Phishing attempts. CVCs encapsulate and secure brand identity, corporate logos, affiliate logos, trademarks and web content. Consumers running VerificationEngine™ verify the secure content of a web page and gain trust and assurance in who they are dealing with. The example below illustrates the process in more detail.
Leveraging well-known brands without authorization is as simple today as ‘cut and paste’. Online competitors and predators have moved beyond traditional forms of online abuse. Cybersquatting now occurs around the globe in any of the 243 ccTLDs (country code top level domains). Taking the form of common misspellings of well-known brand names and coupled with the fact that such a vast array of brands are now accessible on the Internet, consumers are increasingly using search engines to identify home pages with potentially devastating consequences from a mistyped search. Moving beyond domain registration infringements, online trademark abuse within site content takes on even more forms, to include unauthorized affiliations, unauthorized use of logos and more. With billions of potential customers, fraudsters use any means possible to leverage brands for commercial purpose. CVCs provide protection by binding the URL/domain and web page content into a single entity. CVCs can not be used outside of a specified website – if they are they will fail to display. ‘cut and paste’ is no longer an option on your brand.
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